Key Highlights
- Willow by Cricbuzz launches on TrillerTV with live coverage of major cricket tournaments.
- The service will be available to fans in the US and Canada starting November 13, 2025.
- Subscriptions are priced at $9.99/month or $79.99/year for the US, with similar rates in Canada.
- The launch includes live coverage of South Africa Tour of India and The Ashes: Australia vs England.
New Streaming Service Offers Premium Cricket Content to North American Fans
Flipps Media has announced the launch of Willow by Cricbuzz, a new subscription streaming service that will deliver live cricket matches directly to fans in the United States and Canada. The service is now available on TrillerTV, marking a significant milestone for both companies.
New Service Arrives with Robust Lineup
At launch, Willow by Cricbuzz will feature more than 60 live matches per month from major cricket tournaments and leagues worldwide. The service aims to provide fans with extensive coverage of marquee events such as The Ashes, the Indian Premier League (IPL), ICC T20 World Cup, India home series, Big Bash League in Australia, among others.
Live Coverage Begins Soon
The inaugural live matches on Willow by Cricbuzz will start with two major cricket series: South Africa Tour of India, beginning November 14, 2025, and The Ashes: Australia vs England, commencing November 20, 2025. These events are expected to generate significant interest among cricket fans in North America.
Subscription Plans and Pricing
Subscriptions to Willow by Cricbuzz will be available at $9.99 per month or $79.99 annually for U.S. viewers, while Canadian subscribers can sign up for a monthly rate of CAD 8.99 or an annual fee of CAD 79.99.
Partnership Aims to Expand Cricket Reach
Todd Myers, COO of Willow by Cricbuzz, expressed excitement about the partnership with TrillerTV and its potential to expand cricket’s reach in North America. “Willow represents the very best of live cricket coverage,” he said. “Together, we’re creating an immersive destination that celebrates the global passion for cricket.”
Adam Bigwood, Chief Content Officer at TrillerTV, echoed Myers’ sentiments. He stated, “The launch of Willow by Cricbuzz on TrillerTV marks a major milestone in our mission to bring premium global sports to fans everywhere.” With its extensive coverage and competitive pricing, the service is poised to offer cricket enthusiasts an unparalleled viewing experience.
