Key Highlights
- Quality Street launches two new “melt-in-your-mouth” Christmas treats in collaboration with Krispy Kreme.
- The new doughnuts are inspired by Quality Street’s classic flavors: The Purple One and Caramel Swirl.
- Krispy Kreme also releases a Caramel Swirl Latte to pair with the new doughnut collection.
Quality Street and Krispy Kreme Join Forces for Holiday Collaboration
The holiday season is heating up, and Quality Street has teamed up with the popular doughnut chain Krispy Kreme to offer a festive treat that promises to satisfy any sweet tooth. Launched on November 3, 2025, these new “melt-in-your-mouth” treats are designed to capture the essence of classic Quality Street chocolates in a form that can be enjoyed year-round.
The Purple One Doughnut
One of the star products of this collaboration is the Purple One, which features a smooth caramel filling and a whole hazelnut wrapped in milk chocolate. Krispy Kreme has given this classic flavor a Christmas twist, turning it into a doughnut that is rich in both texture and taste. The doughnut comes with a glossy caramel icing swirl and crunchy hazelnut nibs on top, making it a true indulgence for the holiday season.
The Caramel Swirl Doughnut
Another highlight of this collaboration is the Caramel Swirl, which originally features a milk chocolate shell filled with smooth liquid caramel. Krispy Kreme has reimagined this classic flavor, crafting a doughnut that is both rich and indulgent. The doughnuts are topped with a drizzle of golden caramel and sprinkled with shimmering gold sugar to give them that festive finishing touch.
These new treats are now available at Krispy Kreme shops across the UK, as well as online through their website and selected supermarkets. Fans can look forward to enjoying these “melt-in-your-mouth” doughnuts in time for the holiday season, with a special drink option – the Caramel Swirl Latte – available to pair them perfectly.
Fan Reaction and Industry Impact
The news of this collaboration has generated excitement among Quality Street fans. Social media is abuzz with messages expressing anticipation for these new treats, with many eager to try the purple one or the caramel swirl. The move by both brands aligns well with their respective strengths – Quality Street’s rich chocolate history and Krispy Kreme’s popular doughnut culture.
This collaboration not only offers a unique product but also demonstrates how established brands can leverage each other’s strengths to create something new and exciting for consumers. It could potentially open up avenues for further collaborations between food giants, enhancing the festive season experience even more.
