Key Highlights
- Major retailers like Charlotte Tilbury, John Lewis, and Gymshark are offering early Black Friday discounts.
- The event is the biggest sales day of the year, traditionally falling on the fourth Friday after Thanksgiving in the US.
- Daisy Lester from The Independent highlights top deals across various categories including tech, home, beauty, and more.
- Expert reviews play a crucial role in identifying genuinely good deals among the abundance of offers.
Black Friday 2025: Early Deals and Expert Picks
As we approach Black Friday 2025, retailers are already rolling out early discounts to entice shoppers. Senior shopping writer Daisy Lester from The Independent has been keeping a close eye on the deals as they land and is sharing her top picks across various categories.
The Early Bird Gets the Deal
Charlotte Tilbury, John Lewis, and Gymshark are among the early adopters of Black Friday 2025 discounts. According to Lester, these brands offer a mix of quality products with substantial savings that make them worth checking out. For instance, Charlotte Tilbury’s beauty offerings are already on sale, providing an excellent opportunity for makeup enthusiasts to stock up before the main event.
Technology and Gaming
In the tech realm, major players like PlayStation are offering significant discounts. The PS VR2 is currently available at a substantial £130 off, making it a compelling choice for gamers eager to experience virtual reality gaming. Meanwhile, the Shark flexstyle 5-in-1 hot air styler and hair dryer has also seen a reduction in price by more than £100, offering value for those looking for an affordable alternative to Dyson’s luxury tools.
Home and Kitchen
The home and kitchen category is not left behind. The Daewoo actuate smart AI air fryer has reached its lowest-ever price during the Currys Black Friday sale, making it a must-have for those looking to update their kitchen appliances. Similarly, the PerfectDraft pro beer dispenser is on sale with a £100 discount, offering a convenient and versatile solution for entertaining guests.
Entertainment and Lifestyle
For those seeking entertainment upgrades, Sky Glass Air TV offers an excellent deal at one of its lowest-ever monthly prices. This package includes free Netflix and Discovery+ subscriptions, making it a comprehensive home entertainment bundle. Additionally, the Oral-B iO2 electric toothbrush is available for £34, marking a significant drop in price and providing a budget-friendly option for oral care enthusiasts.
Expert Advice and Recommendations
Lester emphasizes that while deals are abundant during Black Friday, it’s crucial to ensure they offer real value. She suggests consumers take the time to test products or read expert reviews before making purchases. “It’s only a deal if you’re getting the best price, from a trusted retailer, on a quality product,” she advises.
Preparation for Black Friday 2025
To help readers prepare for the main event, Lester provides tips and advice. She recommends consumers start by deciding what they need before scouring deals to avoid being swayed by discounts on items that don’t fit their needs. “Choose which laptop you want to buy before you scour the deals,” she notes, adding that this approach helps ensure purchases are both necessary and worthwhile.
As Black Friday 2025 looms closer, it’s clear that retailers are gearing up with early discounts across various categories. By staying informed and making smart choices, consumers can maximize their savings while ensuring they make the best purchases for their needs and budgets.