Key Highlights
- Starbucks launched a new limited-edition “Bearista” cup for $29.95 in stores.
- The cup quickly became popular and is already being resold on eBay for up to $500.
- Starbucks also released Hello Kitty holiday drinkware, including tumblers and mugs.
- Holiday cups with classic green and red designs will be available starting November 13.
New Limited-Edition Bearista Cup from Starbucks Sends Fans into a Frenzy
Starbucks, the global coffee giant, has introduced a new limited-edition holiday cup that is already causing a stir among fans. The “Bearista” glass cold cup, crafted in the shape of an adorable bear with black eyes and a nose, along with a knitted green hat featuring the Starbucks logo and a matching green-and-white straw, was launched on Thursday, November 2, 2025.
At $29.95, the Bearista cup is available exclusively in stores and quickly sparked enthusiasm among coffee lovers who expressed their excitement on social media platforms like Instagram and X (formerly Twitter).
Resale Prices Skyrocket
The launch of the Bearista cup coincided with its availability in stores, but it soon became a hot commodity. By Thursday, November 2, 2025, the cups were already being resold on eBay for prices ranging from $150 to as high as $500. Fans who managed to secure one of these special-edition cups quickly found themselves in possession of an item that had become a sought-after collectible.
Other Holiday Drinkware
In addition to the Bearista cup, Starbucks also unveiled a collaboration with Hello Kitty for holiday drinkware, including tumblers, mugs, and water bottles. Prices for these items vary, with the stainless steel cold cup and ceramic mug retailing for $32.95 each, while the water bottle is priced at $29.95.
The company has also brought back its highly anticipated red holiday cups this year, featuring six different designs inspired by plaid pajamas worn during the holidays and baristas’ aprons. Two of these cups are for hot drinks, mirroring a pattern that dates back centuries according to Starbucks.
Holiday Cup Launch Timeline
While fans were eagerly awaiting the Bearista cup, it’s important to note that Red Cup Day, where Starbucks customers can receive a free reusable red cup, is scheduled for November 13, 2025. This event will mark another significant milestone in the holiday season as coffee enthusiasts prepare for their festive sipping.
For those interested in collecting and reselling these items, it’s clear that the Bearista cup has already set a new standard in terms of scarcity and value. The success of this limited-edition product could potentially influence future holiday offerings from Starbucks and other retail brands looking to capitalize on fan fervor for special edition merchandise.
