Key Highlights
- LISA x Fortnite EPIC GAMES collaboration launches on Saturday, Nov. 29 as part of Fortnite Festival season 12.
- The collaboration includes in-game virtual headlining performance, outfits, accessories, and music from her solo debut album Alter Ego.
- One of LISA’s personal touches is the Back Bling featuring her cats, a tribute to “a little love letter” to “part of her family.”
LISA’s Epic Collaboration with Fortnite: Bringing Her Solo Album into the Game
The music industry continues to blur the lines between entertainment and gaming as LISA, one half of the popular K-pop group BLACKPINK, collaborates with Epic Games for the launch of her solo album Alter Ego. This collaboration is set to take place on Saturday, Nov. 29, marking a significant moment in both the music and gaming worlds.
A Virtual Headlining Performance and More
LISA will headline Fortnite Festival season 12 as part of the Starlux Music Pass, offering fans an immersive virtual experience that combines her solo album with the popular game. The collaboration includes outfits, accessories, and music from Alter Ego, all of which are available as Jam Tracks within the game. This blend of music and gaming not only provides a fun way for LISA’s fans to interact but also showcases her versatility and creativity.
Personal Touches and Pet Tributes
LISA, who has been vocal about how much she enjoys reaching out to her fans through innovative means, reveals that the collaboration was deeply personal. When Fortnite asked what she wanted in this collab, LISA immediately thought of her cats, a significant part of her life. “My pets are such a big part of my life,” she says. “So the Back Bling is a little love letter to Louis! It’s my way of bringing a part of my family into Fortnite.”
These personal touches can be seen in the trailer for season 12, where LISA’s cat rides on her back as she cruises around on a motorcycle and performs on the main stage. “I love how creative everyone gets with their collabs,” says LISA. “Ariana Grande included her pet as a Back Bling, which I thought was so cute!” This shows that LISA isn’t alone in bringing a piece of herself into the game.
Behind-the-Scenes and Creative Process
The collaboration with Fortnite allowed LISA to work closely with the team from art direction to song selection. She shares, “For songs, I wanted a good mix coming from Alter Ego. ‘Rockstar’ is for the attitude, ‘New Woman’ for a bold and confident energy, and ‘FUTW (Vixi Solo Version)’ for a moody vibe.” LISA also notes that they used real dances in emotes, making every dance move feel exciting. The FUTW and Rockstar emotes are particularly highlighted as they closely resemble the actual music videos.
For LISA, the most rewarding part of this collaboration was seeing how creative everyone gets with their collabs. “What I love about Fortnite is that you can create anything,” she gushes. “Adding those flash accents made every dance move feel exciting.” This not only showcases her excitement but also highlights the potential for artists to express themselves in new and innovative ways.
Breaking Barriers: LISA as First BLACKPINK Member to Collaborate with Fortnite
LISA is breaking barriers by being the first member of BREAKING BARRIERS: LISA as the first member of BLACKPINK to collaborate with Fortnite. She envisions her bandmates doing it too, perhaps even together in the game. “Those are my girls,” she enthuses, “and it’d be so cool to see all of us together in Fortnite!” This collaboration opens up new possibilities for K-pop and gaming crossovers, potentially leading to more exciting collaborations in the future.
From her personal tribute to her pets to the detailed creative process behind the collaboration, LISA’s work with Fortnite Festival season 12 showcases a unique blend of music, fashion, and technology. This not only highlights the growing importance of gaming as an entertainment platform but also demonstrates how artists are finding innovative ways to connect with their fans.